This will hide itself!
GREYMABASA@GMAIL.COM
CONCEPTUAL AND EXPERIENTIAL CREATIVE DIRECTOR
BASED CPT & JHB
Hi, I'm a Creative Director. Conceptual art director and Chaos Whisperer.
With 10 years of experience in Art Direction, spanning Retail, Digital Marketing, Dark Marketing, ATL, TTL, and e-commerce. I've recently, specialised in event management and Vodacom sponsorships, managing a creative team and collaborating with agencies to deliver impactful 360 campaigns.
Selected Works
2021 - 2025
CORE CAPABILITIES
• Creative Direction & Concept Development
• Experiential Production & Event Architecture
• Content Production (Film, Digital, Social)
• Sponsorship & Partnership Strategy
• Multi-market Campaign Leadership
• AI-Assisted Creative & Automation
• Cross-functional Leadership & Mentorship
• Consumer, Fan, & Cultural Insights
• Brand & CI Development
• Presentation & Pitch Leadership
• 360° Creative Strategy (ATL, TTL, Digital)
Experiences
2018
Head Creative
Mr D Food
2020
Senior Art Director
King James
2021
Senior Art Director
Wunderman
Thompson
2022
Creative Directior
Openfield
Marketing
This will hide itself!
GREYMABASA@GMAIL.COM
CONCEPTUAL AND EXPERIENTIAL CREATIVE DIRECTOR
BASED CPT & JHB
Hi, I'm a Creative Director. Conceptual art director and Chaos Whisperer.
With 10 years of experience in Art Direction, spanning Retail, Digital Marketing, Dark Marketing, ATL, TTL, and e-commerce. I've recently, specialised in event management and Vodacom sponsorships, managing a creative team and collaborating with agencies to deliver impactful 360 campaigns.
Selected Works
2021 - 2025
CORE CAPABILITIES
• Creative Direction & Concept Development
• Experiential Production & Event Architecture
• Content Production (Film, Digital, Social)
• Sponsorship & Partnership Strategy
• Multi-market Campaign Leadership
• AI-Assisted Creative & Automation
• Cross-functional Leadership & Mentorship
• Consumer, Fan, & Cultural Insights
• Brand & CI Development
• Presentation & Pitch Leadership
• 360° Creative Strategy (ATL, TTL, Digital)
Experiences
2018
Head Creative
Mr D Food
2020
Senior Art Director
King James
2021
Senior Art Director
Wunderman
Thompson
2022
Creative Directior
Openfield
Marketing
This will hide itself!
GREYMABASA@GMAIL.COM
CONCEPTUAL AND EXPERIENTIAL CREATIVE DIRECTOR
BASED CPT & JHB
Hi, I'm a Creative Director. Conceptual art director and Chaos Whisperer.
With 10 years of experience in Art Direction, spanning Retail, Digital Marketing, Dark Marketing, ATL, TTL, and e-commerce. I've recently, specialised in event management and Vodacom sponsorships, managing a creative team and collaborating with agencies to deliver impactful 360 campaigns.
Selected Works
2021 - 2025
CORE CAPABILITIES
• Creative Direction & Concept Development
• Experiential Production & Event Architecture
• Content Production (Film, Digital, Social)
• Sponsorship & Partnership Strategy
• Multi-market Campaign Leadership
• AI-Assisted Creative & Automation
• Cross-functional Leadership & Mentorship
• Consumer, Fan, & Cultural Insights
• Brand & CI Development
• Presentation & Pitch Leadership
• 360° Creative Strategy (ATL, TTL, Digital)
Experiences
2018
Head Creative
Mr D Food
2020
Senior Art Director
King James
2021
Senior Art Director
Wunderman
Thompson
2022
Creative Directior
Openfield
Marketing